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29th September 2018

In conversation with….

A dynamic and engaged Land & New Homes Network member, Dean has seen his West Midlands estate agency go from strength to strength in recent years. Here, he explains how a focus on innovation, hard work and an ambitious outlook has enabled the business to expand – and open a dedicated land and new homes agency.

 

In conversation

Dean Grove

Partner, Lex Allen Grove

 

Why did you join Land & New Homes Network?
We’ve got a really successful business with a 37% market share here in the West Midlands and had actually looked into opening three other residential branches, but the figures didn’t quite stack up. We were looking for an opportunity and land and new homes seemed the obvious choice – we’d already taken on a couple of sites and knew there was a market out there.

 

What were your first impressions as a member?

Honestly? That the opportunity was much, much bigger than we’d thought. We were a little taken aback and realised that we’d just been ‘playing at it’ before. So we jumped in with both feet…

 

How so?
The new branch is now happening. We’ve bought a new premises and it’s going to be a dedicated land and new homes space. There’ll be five of us working in there in the new year and we’ve already got 270 contracted units already to go for next year. And there’s a shedload coming down the line!

 

So it’s safe to say you’re looking forward to 2019, then?

Absolutely. There may be tough times ahead, but you’d be mad not to take note of key market trends that are happening. We increased our market share in the 2008 crash and that was purely down to innovation and to trying new ideas and approaches. You need different irons in the fire.

DEAN AND LOU ON SITE
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Land & New Homes Network have helped me and my business take it to another level over the last year. The support from the whole team has been greatly appreciated with Kevin & Ian always on hand. I would recommend other forward-thinking agents to consider the network as a large part of their business. It’s not gift-wrapped for you, but the support, collateral, and connections give you an opportunity to make it a real success.

Matt Nicol – Nicol & Co – Worcestershire

I have been working with Kevin as a member of The Land and New Network since October 2017. I have found his advice and guidance to be second to none. Through Kevin’s insight and advice Orchid have started to build a strong land and new homes division. Kevin is a true professional in his field.

Matthew Bennett – Orchid – Hertfordshire

Our success in winning the pitch proves how ‘Teamwork makes the dream work’ and you guys helped and supported us so much throughout the process, so, thank you. We certainly have lots to do now!!

Exciting times ahead…

Helen Cooksey – Grove Property Group

An excellent workshop. Top tip to be implemented straight away – identify developments to promote our rentals team.

Steven Harvey – Oasis Estate Agents – Middlesex

What’s best about the Land & New Homes Network?   The firepower it brings, and the confidence it gives you.   I really can’t praise it enough.

Rob Price – Homes Estate Agents – Hampshire

Both Kevin and Ian have an in-depth knowledge of this field, along with countless contacts, that have been instrumental in allowing us to grow our Land & New Homes division. The network allocates time for us to meet regularly and discuss our strategies, and ongoing projects, with a big focus on accountability.

Neil Leahy – Butler & Stag

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