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4th January 2017

Opportunity knocks

The land and new homes industry received some big news this week with the Government’s announcement that it intended to push forward with plans to build Garden Villages and Towns across the country.

There was some scepticism from certain quarters of the industry but we feel it’s a big opportunity for agents and below is an article we penned responding to the coverage.

Garden Village and Towns – Opportunity Knocks for Proactive Agents

Following the Government’s statements that it plans to build 14 garden villages and 3 garden towns across England a leading land and new homes expert has urged agents to be positive and pro-active.

Contrary to some negative industry reaction to the announcement Kevin Ellis, founder of the Land and New Homes Network, which works with estate agents nationally on best practice in the new build sector, believes the decision provides plenty of opportunities for agents.

He encouraged agents to be more positive, proactive and decisive to reap the potential rewards.

He said: “There’s been a lot of scepticism about the news from some people about whether the Government can or will hit its targets. But any amount of new homes represents opportunities for agents.

“My view is that it is clearly very welcome news as it recognises the need for more housing and enables new communities to be created.    The opportunities for estate agents are fairly self explanatory however from an agent’s perspective it’s about being proactive rather than reactive once site specific proposals are advancing.

“Agents need to tune in to the respective house builders/land promoters early on and demonstrate expertise and credible advice both in terms of values, product demand and specification which can be substantiated.

“These sites are unlikely to be built exclusively by one developer therefore it’s important to be flexible and understand each one’s requirements.

“In some instances these locations could present an excellent opportunity for a proactive agent to take the edge and secure a commercial unit on the sites which will typically have very few A3 specific units and therefore secure an anchor position as the agent of choice.

“Many agents have taken a similar approach on volume sites in the past with huge success.

“Addressing the housing shortage is quite rightly a Government priority and leading agents can position themselves as their area’s new build experts and benefit from new and ongoing business.”

For more information about the Land and New Homes Network get in touch with us on 01672 556310.

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Dates for the diary

5 June 2024

LNH Masterclass London

Designed for independent estate agents who want to learn more about running a successful land and new homes operation, our Masterclass days, in association with LandTech, can give you all the insight and information you need.


Read more

12 June 2024

LNH Masterclass Marlborough

Designed for independent estate agents who want to learn more about running a successful land and new homes operation, our Masterclass days, in association with LandTech, can give you all the insight and information you need.


Read more

19 June 2024

LNH Masterclass Birmingham

Designed for independent estate agents who want to learn more about running a successful land and new homes operation, our Masterclass days, in association with LandTech, can give you all the insight and information you need.


Read more

I have been working with Kevin as a member of The Land and New Network since October 2017. I have found his advice and guidance to be second to none. Through Kevin’s insight and advice Orchid have started to build a strong land and new homes division. Kevin is a true professional in his field.

Matthew Bennett – Orchid – Hertfordshire

Both Kevin and Ian have an in-depth knowledge of this field, along with countless contacts, that have been instrumental in allowing us to grow our Land & New Homes division. The network allocates time for us to meet regularly and discuss our strategies, and ongoing projects, with a big focus on accountability.

Neil Leahy – Butler & Stag

Always provides key improvements to our business.  Thanks as always.

Pep De Fazio – Homes

Land & New Homes Network have helped me and my business take it to another level over the last year. The support from the whole team has been greatly appreciated with Kevin & Ian always on hand. I would recommend other forward-thinking agents to consider the network as a large part of their business. It’s not gift-wrapped for you, but the support, collateral, and connections give you an opportunity to make it a real success.

Matt Nicol – Nicol & Co – Worcestershire

A fantastic business that delivers everything it promises a no brainier for good independent Estate Agents

Will Smith – Complete Land & New Homes

An excellent workshop. Top tip to be implemented straight away – identify developments to promote our rentals team.

Steven Harvey – Oasis Estate Agents – Middlesex

What’s best about the Land & New Homes Network?   The firepower it brings, and the confidence it gives you.   I really can’t praise it enough.

Rob Price – Homes Estate Agents – Hampshire

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